{"id":2052,"date":"2022-05-06T14:27:17","date_gmt":"2022-05-06T06:27:17","guid":{"rendered":"http:\/\/xiaguangshe.com\/?p=2052"},"modified":"2023-05-15T11:21:28","modified_gmt":"2023-05-15T03:21:28","slug":"%e5%96%84%e5%8f%98%e7%9a%84facebook%ef%bc%8c%e8%a2%ab%e9%81%97%e5%bc%83%e7%9a%84%e6%92%ad%e5%ae%a2-%e7%bc%96%e8%be%91","status":"publish","type":"post","link":"https:\/\/xiaguangshe.com\/en\/2052\/","title":{"rendered":"\u5584\u53d8\u7684Facebook\uff0c\u88ab\u9057\u5f03\u7684\u64ad\u5ba2 \u7f16\u8f91"},"content":{"rendered":"<p><!--more--><img decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p9.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/1a838a5a1d1f42658e3b7378d647633d~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p>\u4f5c\u8005 | 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decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p26.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/a02354cc81fa4f86b1ce83d206ec00cc~tplv-tt-shrink:640:0.image\" 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decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p3.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/24ac8b8a9c98480f84c9441b1b1e9e16~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p><strong>\u9010\u6e10\u5931\u53bbFacebook\u91cd\u89c6\u7684\u64ad\u5ba2\u4e1a\u52a1\uff0c\u7ec8\u4e8e\u5728\u8bde\u751f\u4e00\u5468\u5e74\u65f6\u8fce\u6765\u4e86\u4e1a\u52a1\u201c\u7ec8\u7ed3\u201d\u7684\u6d88\u606f\u3002<\/strong><\/p>\n<p>The Verge\u5f15\u8ff0Meta\u516c\u53f8\u4e00\u4f4d\u53d1\u8a00\u4eba\u7684\u8bdd\u6307\uff0c\u7ecf\u8fc7\u4e00\u5e74\u7684\u5b66\u4e60\u548c\u8fed\u4ee3\u97f3\u9891\u4f18\u5148\u4f53\u9a8c\uff0cFacebook\u51b3\u5b9a\u7b80\u5316\u5e73\u53f0\u4e0a\u7684\u97f3\u9891\u5de5\u5177\u5957\u4ef6\u3002\u201c\u6211\u4eec\u6b63\u5728\u4e0d\u65ad\u8bc4\u4f30\u6211\u4eec\u63d0\u4f9b\u7684\u529f\u80fd\uff0c\u4ee5\u4fbf\u6211\u4eec\u80fd\u591f\u4e13\u6ce8\u4e8e\u6700\u6709\u610f\u4e49\u7684\u4f53\u9a8c\u3002\u201d<\/p>\n<p>Facebook\u5728\u8bf4\u660e\u4e2d\u8868\u793a\uff0c\u5173\u95ed\u64ad\u5ba2\u548cSoundbites\u7684\u51b3\u5b9a\u4e0d\u4f1a\u76f4\u63a5\u5411\u516c\u4f17\u5ba3\u5e03\uff0c\u800c\u662f\u7531\u64ad\u5ba2\u521b\u4f5c\u8005\u51b3\u5b9a\u5982\u4f55\u544a\u8bc9\u4ed6\u4eec\u7684\u542c\u4f17\u3002<\/p>\n<p><strong>2\u3001\u97f3\u9891\u5e02\u573a\u7684\u201c\u9ec4\u91d1\u65f6\u4ee3\u201d<\/strong><\/p>\n<p>\u53bb\u5e74\uff0cFacebook\u5927\u4e3e\u8fdb\u519b\u64ad\u5ba2\u4e3a\u4ee3\u8868\u7684\u97f3\u9891\u5e02\u573a\u65f6\uff0c\u6b63\u503c\u5168\u7403\u6380\u8d77\u201c\u8033\u6735\u7ecf\u6d4e\u201d\u70ed\u6f6e\u3002<\/p>\n<p>\u8bde\u751f\u4e8e21\u4e16\u7eaa\u521d\u7684\u64ad\u5ba2\uff0c\u8fd1\u5e74\u51ed\u501f\u60ca\u4eba\u589e\u901f\uff0c\u8fc8\u5165\u53d1\u5c55\u7684\u201c\u9ec4\u91d1\u65f6\u4ee3\u201d\u3002<\/p>\n<p><strong>\u75ab\u60c5\u671f\u95f4\uff0c\u5168\u7403\u64ad\u5ba2\u5e02\u573a\u589e\u957f\u52bf\u5934\u5f02\u5e38\u5f3a\u52b2\u3002<\/strong>\u636eGrand View Research\u6570\u636e\uff0c\u57282019\u5e74\u5168\u7403\u64ad\u5ba2\u5e02\u573a\u89c4\u6a21\u4ec592.8\u4ebf\u7f8e\u5143\uff0c\u800c\u5149\u662f2020\u5e743\u6708\u52304\u6708\u7684\u75ab\u60c5\u671f\u95f4\uff0c\u5c31\u5b9e\u73b0\u4e8642%\u7684\u589e\u957f\u3002\u9884\u8ba1\u52302027\u5e74\uff0c\u5168\u7403\u64ad\u5ba2\u5e02\u573a\u89c4\u6a21\u5c06\u8fbe\u5230605\u4ebf\u7f8e\u5143\u3002<\/p>\n<p><img decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p3.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/1edb82c63bdd47029e6df1a1c7bd5539~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p><strong>\u75ab\u60c5\u5c45\u5bb6\u4ee4\u4e0b\uff0c\u5168\u7403\u64ad\u5ba2\u521b\u4f5c\u8005\u548c\u542c\u4f17\u90fd\u76f8\u5f53\u6d3b\u8dc3\u3002<\/strong>\u636eMy Podcast Reviews\u6570\u636e\uff0c2020\u5e744\u6708\uff0c\u5168\u7f51\u4ea7\u51fa\u4e86\u7ea68.2\u4e07\u96c6\u64ad\u5ba2\uff0c\u800c\u6b64\u524d\u7684\u4ea7\u91cf\u662f\u6bcf\u6708\u7ea65\u4e07\u96c6\u3002<\/p>\n<p>\u64ad\u5ba2\u641c\u7d22\u5f15\u64ceListen Notes\u6570\u636e\u663e\u793a\uff0c\u622a\u81f32022\u5e745\u67082\u65e5\uff0c\u5168\u7403\u6709\u8d85\u8fc7283\u4e07\u4e2a\u64ad\u5ba2\u3002\u5176\u4e2d\uff0c\u4ec52020\u5e74\u4e00\u5e74\uff0c\u5c31\u65b0\u589e\u4e86\u8d85\u8fc795\u4e07\u4e2a\u64ad\u5ba2\uff0c\u800c2021\u5e74\u65b0\u589e\u64ad\u5ba2\u6570\u4e5f\u6709\u7ea690\u4e07\u3002Omdia\u4f30\u8ba1\uff0c\u52302025\u5e74\uff0c\u5168\u7403\u64ad\u5ba2\u542c\u4f17\u5c06\u4ece2019\u5e74\u76848\u4ebf\u589e\u957f\u523020\u4ebf\u3002<\/p>\n<p><img decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p26.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/bd0c7056aa9747d8a2508f04630f0967~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p>\u56fe\u6e90\uff1aListen Notes\u7f51\u7ad9<\/p>\n<p>\u70ed\u6f6e\u4e0b\uff0c\u64ad\u5ba2\u4e5f\u6210\u4e3a\u5168\u7403\u610f\u89c1\u9886\u8896\u4e0e\u53d7\u4f17\u5efa\u7acb\u8fde\u63a5\u7684\u65b0\u65b9\u5f0f\u3002<strong>\u5404\u5927\u64ad\u5ba2\u5e73\u53f0\u7eb7\u7eb7\u7b7e\u7ea6\u540d\u4eba\u5165\u9a7b\uff0c\u8fdb\u4e00\u6b65\u62a2\u5360\u53d7\u4f17\u5e02\u573a\u3002<\/strong><\/p>\n<p>\u5176\u4e2d\uff0cSpotify\u5148\u540e\u4e0e\u5965\u5df4\u9a6c\u592b\u5987\u3001\u54c8\u91cc\u738b\u5b50\u548c\u6885\u6839\u738b\u5983\uff0c\u4ee5\u53ca\u91d1\u00b7\u5361\u6234\u73ca\u7b49\u77e5\u540d\u4eba\u58eb\u8fbe\u6210\u72ec\u5bb6\u64ad\u5ba2\u534f\u8bae\uff0c\u5e76\u65a5\u8d441\u4ebf\u7f8e\u5143\u4e70\u4e0b\u7f8e\u56fd\u8457\u540d\u559c\u5267\u6f14\u5458Joe Rogan\u7684\u64ad\u5ba2\u8282\u76ee\u300aThe Joe Rogan Experience\u300b\u3002\u82f9\u679c\u548c\u4e9a\u9a6c\u900a\u64ad\u5ba2\u5e73\u53f0\u5219\u5206\u522b\u7b7e\u4e0b\u4e86\u5965\u666e\u62c9\u00b7\u6e29\u5f17\u745e\u548c\u5a01\u5c14\u00b7\u53f2\u5bc6\u65af\u7b49\u540d\u4eba\u3002\u6b64\u5916\uff0c\u6bd4\u5c14\u00b7\u514b\u6797\u987f\u3001\u5e0c\u62c9\u91cc\u7b49\u9009\u62e9\u5165\u9a7bI Heart Radio\u5e73\u53f0\u5e76\u63a8\u51fa\u81ea\u5df1\u7684\u64ad\u5ba2\u8282\u76ee\uff0c\u897f\u73ed\u7259\u524d\u9996\u76f8\u8d39\u5229\u4f69\u00b7\u5188\u8428\u96f7\u65af\u5219\u5728Podimo\u5e73\u53f0\u5f00\u901a\u4e86\u81ea\u5df1\u7684\u64ad\u5ba2\u8d26\u53f7\u3002<\/p>\n<p><img decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p9.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/f7ac511bf64346229973ed6918022c16~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p>\u5f97\u76ca\u4e8e\u201c\u8033\u6735\u7ecf\u6d4e\u201d\u7684\u706b\u70ed\uff0c2020\u5e744\u6708\u624d\u4e0a\u7ebf\u7684\u97f3\u9891\u793e\u4ea4\u5e73\u53f0Clubhouse\uff0c\u5728\u4ec5\u4ec5\u4e00\u5e74\u540e\u5c31\u8fbe\u5230\u4e86\u6bcf\u5468\u6d3b\u8dc3\u7528\u62371000\u4e07\uff0c\u4f30\u503c\u76f4\u63a5\u7ad9\u4e0a40\u4ebf\u7f8e\u5143\u3002<\/p>\n<p>\u5305\u62ecMeta\u3001\u82f9\u679c\u3001\u8c37\u6b4c\u3001\u4e9a\u9a6c\u900a\u5728\u5185\u7684\u4e0d\u5c11\u79d1\u6280\u5de8\u5934\uff0c\u90fd\u5e0c\u671b\u5728\u5927\u706b\u7684\u97f3\u9891\u5e02\u573a\u4e2d\u5206\u5f97\u4e00\u676f\u7fb9\uff0c\u64ad\u5ba2\u5185\u5bb9\u5236\u4f5c\u548c\u76f8\u5173\u5e7f\u544a\u516c\u53f8\u6210\u4e86\u5404\u5927\u5de8\u5934\u4e89\u62a2\u7684\u5bf9\u8c61\u3002<\/p>\n<p><strong>3\u3001\u5de8\u5934\u4e5f\u9762\u4e34\u76c8\u5229\u96be\u9898<\/strong><\/p>\n<p>\u4f46\u5982\u4f55\u5c06\u70ed\u5ea6\u8f6c\u5316\u4e3a\u5b9e\u5b9e\u5728\u5728\u7684\u6536\u5165\uff0c\u59cb\u7ec8\u662f\u64ad\u5ba2\u884c\u4e1a\u8981\u9762\u5bf9\u7684\u96be\u9898\u3002<\/p>\n<p>Edison Research\u6570\u636e\u663e\u793a\uff0c<strong>\u867d\u7136\u64ad\u5ba2\u662f\u6210\u957f\u6700\u5feb\u7684\u5e7f\u544a\u5a92\u4ecb\u4e4b\u4e00\uff0c\u4f46\u5176\u5e7f\u544a\u6536\u5165\u89c4\u6a21\u4ecd\u7136\u5f88\u5c0f<\/strong>\u3002\u5373\u4f7f\u6bcf\u6708\u6709\u8d85\u8fc79000\u4e07\u4eba\u6536\u542c\u64ad\u5ba2\uff0c\u6574\u4e2a\u64ad\u5ba2\u4ea7\u4e1a\u5e26\u6765\u7684\u5e7f\u544a\u6536\u5165\u4e5f\u4e0d\u523010\u4ebf\u7f8e\u5143\u30022021\u5e74\uff0c\u5168\u7403\u64ad\u5ba2\u5e7f\u544a\u6536\u5165\u7ea613\u4ebf\u7f8e\u5143\uff0c\u4ec5\u76f8\u5f53\u4e8e\u4e00\u90e8\u597d\u83b1\u575e\u5927\u7247\u7684\u7968\u623f\u6536\u5165\u3002<\/p>\n<p><strong>\u8fd9\u80cc\u540e\u7684\u539f\u56e0\u4e4b\u4e00\uff0c\u662f\u64ad\u5ba2\u5e7f\u544a\u5546\u96be\u4ee5\u83b7\u53d6\u5e7f\u544a\u6295\u653e\u6548\u679c\u6d4b\u5b9a\u548c\u5f52\u56e0\u3002<\/strong>\u64ad\u5ba2\u7684\u97f3\u9891\u7279\u6027\uff0c\u8ba9\u8ffd\u8e2a\u5e7f\u544a\u6d41\u91cf\u6765\u6e90\u6210\u4e3a\u96be\u70b9\uff0c\u5e7f\u544a\u5546\u7f3a\u4e4f\u7cbe\u51c6\u8be6\u7ec6\u7684\u8f6c\u5316\u6570\u636e\u62a5\u544a\uff0c\u65e0\u4ece\u5f97\u77e5\u5e7f\u544a\u7684\u6295\u653e\u6548\u679c\u548c\u56de\u62a5\u7387\u3002<\/p>\n<p><img decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p9.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/1814ece58c0644db9ce200fde1692c9e~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p><strong>\u8fd1\u5e74\uff0c\u4e0d\u5c11\u64ad\u5ba2\u5e73\u53f0\u6b63\u52aa\u529b\u8ba9\u5e73\u53f0\u4e0a\u7684\u5e7f\u544a\u6295\u653e\u6548\u679c\u66f4\u52a0\u201c\u53ef\u89c6\u5316\u201d\uff0c\u501f\u6b64\u589e\u5f3a\u5176\u5bf9\u5e7f\u544a\u5546\u7684\u5438\u5f15\u529b\u3002<\/strong><\/p>\n<p>\u4ee5Spotify\u4e3a\u4f8b\uff0c\u81ea2019\u5e74\u8d77\uff0cSpotify\u5c31\u8c6a\u63b7\u8fd1\u6570\u5341\u4ebf\u7f8e\u5143\uff0c\u5148\u540e\u6536\u8d2d\u4e86Gimlet\u3001Anchor\u3001Parcast\u3001Megaphone\u7b49\u5927\u6279\u64ad\u5ba2\u5185\u5bb9\u5236\u4f5c\u516c\u53f8\u548c\u5e7f\u544a\u6280\u672f\u516c\u53f8\uff0c\u5e76\u63a8\u51fa\u4e86\u81ea\u4e3b\u5e7f\u544a\u6295\u653e\u670d\u52a1\uff0c\u4ee5\u63a8\u52a8\u64ad\u5ba2\u5e7f\u544a\u4e1a\u52a1\u3002<\/p>\n<p>\u5176\u4e2d\uff0c\u64ad\u5ba2\u6258\u7ba1\u670d\u52a1\u516c\u53f8Megaphone\u7684\u4e1a\u52a1\u8303\u56f4\u6d89\u53ca\u64ad\u5ba2\u5185\u5bb9\u5236\u4f5c\u3001\u53d1\u5e03\u3001\u53d8\u73b0\u4ee5\u53ca\u6570\u636e\u76d1\u6d4b\u3002Spotify\u8868\u793a\uff0c\u5c06\u4f7f\u7528\u5176\u5e73\u53f0\u6280\u672f\u6765\u5236\u4f5c\u6709\u9488\u5bf9\u6027\u7684\u5e7f\u544a\uff0c\u5e76\u5c06\u5411\u7b2c\u4e09\u65b9\u64ad\u5ba2\u53d1\u884c\u5546\u63d0\u4f9b\u5176\u4e13\u6709\u7684\u5e7f\u544a\u76d1\u63a7\u5de5\u5177\u3002<\/p>\n<p>\u4eca\u5e742\u6708\uff0cSpotify\u53c8\u5c06\u64ad\u5ba2\u5e7f\u544a\u6d4b\u5b9a\u670d\u52a1\u516c\u53f8Podsights\u548c\u64ad\u5ba2\u5206\u6790\u5e73\u53f0Chartable\u6536\u5165\u56ca\u4e2d\uff0c\u4ee5\u5e2e\u52a9\u5e7f\u544a\u5546\u83b7\u5f97\u66f4\u597d\u5730\u6d4b\u5b9a\u535a\u5ba2\u5e7f\u544a\u6548\u679c\uff0c\u5e76\u8ba9\u53d1\u5e03\u8005\u80fd\u591f\u901a\u8fc7\u53d7\u4f17\u6d1e\u5bdf\u548c\u4fc3\u9500\u5de5\u5177\uff0c\u4e86\u89e3\u548c\u6269\u5927\u64ad\u5ba2\u53d7\u4f17\u3002<\/p>\n<p><strong>\u8fd9\u786e\u5b9e\u4e86\u6709\u6548\u5e26\u52a8\u4e86\u64ad\u5ba2\u5e7f\u544a\u6536\u5165\u7684\u589e\u957f\u3002<\/strong>2021\u5e74\u7b2c\u4e8c\u5b63\u5ea6\uff0cSpotify\u4e0a\u7684\u64ad\u5ba2\u5e7f\u544a\u6536\u5165\u589e\u957f\u4e86627%\u3002\u5728\u540c\u5e74\u7b2c\u4e09\u5b63\u5ea6\u7684\u4e00\u573a\u7535\u8bdd\u4f1a\u4e0a\uff0cSpotify\u8868\u793a\u64ad\u5ba2\u53d8\u73b0\u5e26\u52a8\u5e7f\u544a\u6536\u5165\u8d85\u51fa\u9884\u671f\uff0c\u4e14\u7531\u4e8eSpotify\u5e73\u53f0\u4e0a\u7684\u54c1\u724c\u5e7f\u544a\u5360\u6bd4\u8f83\u5927\uff0c\u53d7\u82f9\u679c iOS \u9690\u79c1\u653f\u7b56\u5f71\u54cd\u4e0d\u5927\u3002<\/p>\n<p><strong>\u4f46\u82e5\u7b97\u4e0a\u6295\u5165\u7684\u6210\u672c\uff0c\u5373\u4f7f\u662fSpotify\u7684\u64ad\u5ba2\u4e1a\u52a1\u589e\u901f\uff0c\u4e5f\u4e0d\u80fd\u4f7f\u6295\u8d44\u8005\u4eec\u6ee1\u610f\u3002<\/strong><\/p>\n<p>\u57282022\u5e74\u4e00\u5b63\u5ea6\u7684\u8d22\u62a5\u4e2d\uff0c\u867d\u7136Spotify\u53f7\u79f0\u5b9e\u73b0\u4e86\u201c\u6709\u53f2\u4ee5\u6765\u6700\u5927\u7684\u5e7f\u544a\u652f\u6301\u6536\u5165\u201d\uff0c\u4f46\u7531\u4e8e\u5176\u5c06\u6240\u6709\u4e0e\u64ad\u5ba2\u6295\u8d44\u76f8\u5173\u7684\u5185\u5bb9\u6210\u672c\u8bb0\u5728\u4e86\u5e7f\u544a\u652f\u6301\u4e1a\u52a1\u4e2d\uff0c\u6536\u5165\u589e\u957f\u88ab\u66f4\u5927\u7684\u652f\u51fa\u6240\u62b5\u6d88\uff0c\u5e7f\u544a\u652f\u6301\u4e1a\u52a1\u7684\u6bdb\u5229\u7387\u8f6c\u4e3a\u8d1f\u6570\u3002<\/p>\n<p><strong>\u5229\u6da6\u91ca\u653e\u901f\u5ea6\u8fc7\u6162\uff0c\u52a0\u4e0a\u6574\u4f53\u5e7f\u544a\u6295\u653e\u5e02\u573a\u7684\u6536\u7f29\uff0c\u8ba9\u4e0d\u5c11\u6295\u8d44\u8005\u5f00\u59cb\u6000\u7591\u64ad\u5ba2\u7684\u957f\u671f\u4ef7\u503c\u3002<\/strong><\/p>\n<p>\u4f46Spotify\u7ba1\u7406\u5c42\u8ba4\u4e3a\uff0c\u82e5\u4ee5\u6700\u7ec8\u5b9e\u73b0\u7684\u7528\u6237\u8ba2\u9605\u4ef7\u503c\uff08\u7528\u6237\u65f6\u957f\u3001\u6bcf\u5c0f\u65f6\u8ba2\u9605\u521b\u9020\u7684\u6536\u5165\uff09\u6765\u8bc4\u4ef7\u4e00\u9879\u6295\u8d44\u56de\u62a5\uff0c\u64ad\u5ba2\u7684\u957f\u671f\u4ef7\u503c\u4ecd\u975e\u5e38\u53d7\u516c\u53f8\u8ba4\u53ef\u3002<\/p>\n<p><img decoding=\"async\" class=\"syl-page-img alignnone\" src=\"https:\/\/p9.toutiaoimg.com\/img\/tos-cn-i-qvj2lq49k0\/fabe618283f94dc6881f21067be83914~tplv-tt-shrink:640:0.image\" \/><\/p>\n<p>\u64ad\u5ba2\u884c\u4e1a\u8d5a\u94b1\u4e0d\u6613\uff0c\u5bf9Facebook\u6765\u8bf4\uff0c\u60f3\u8981\u6311\u6218\u7531Spotify\u548c\u82f9\u679c\u591a\u5e74\u6df1\u8015\u800c\u4e3b\u5bfc\u7740\u7684\u64ad\u5ba2\u5e02\u573a\uff0c\u9700\u8981\u4ed8\u51fa\u66f4\u5927\u7684\u52aa\u529b\u3002\u800c<strong>\u5728\u5229\u6da6\u4e0b\u6ed1\u3001\u603b\u652f\u51fa\u4e0d\u65ad\u7f29\u51cf\u7684\u60c5\u51b5\u4e0b\uff0c\u201c\u7ea2\u706b\u4f46\u662f\u4e0d\u597d\u8d5a\u94b1\u201d\u7684\u64ad\u5ba2\uff0c\u5728Facebook\u7684\u4e1a\u52a1\u4f18\u5148\u7ea7\u6392\u5e8f\u4e0a\uff0c\u52bf\u5fc5\u8981\u88ab\u91cd\u65b0\u5ea6\u91cf\u3002<\/strong><\/p>\n<p>Meta 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