{"id":11233,"date":"2025-11-20T07:15:30","date_gmt":"2025-11-20T08:15:30","guid":{"rendered":"https:\/\/xiaguangshe.com\/?p=11233"},"modified":"2025-11-20T07:15:30","modified_gmt":"2025-11-20T08:15:30","slug":"%e7%ac%ac%e4%b9%9d%e5%b1%8a%e8%90%a5%e9%94%80%e7%a7%91%e5%ad%a6%e5%a4%a7%e4%bc%9a%e5%9c%86%e6%bb%a1%e8%90%bd%e5%b9%95%ef%bc%8c%e6%98%8e%e7%95%a5%e7%a7%91%e6%8a%80%e9%a6%96%e6%ac%a1%e8%a7%a3%e8%af%bbag","status":"publish","type":"post","link":"https:\/\/xiaguangshe.com\/en\/11233\/","title":{"rendered":"\u7b2c\u4e5d\u5c4a\u8425\u9500\u79d1\u5b66\u5927\u4f1a\u5706\u6ee1\u843d\u5e55\uff0c\u660e\u7565\u79d1\u6280\u9996\u6b21\u89e3\u8bfbAgentic Marketing\u65b0\u8303\u5f0f"},"content":{"rendered":"
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2025\u5e74\u521d\uff0c\u968f\u7740Agentic AI\u6210\u4e3a\u5168\u7403\u7126\u70b9\uff0cAI\u8425\u9500\u6b63\u5f0f\u8fdb\u5165\u201c\u4ee3\u7406\u5f0f\u201d\u65b0\u65f6\u4ee3\u3002\u7ee7\u751f\u6210\u5f0fAI\u7a81\u7834\u63a8\u7406\u80fd\u529b\u8fb9\u754c\u540e\uff0cAgentic AI\u901a\u8fc7\u8d4b\u4e88AI\u201c\u624b\u548c\u811a\u201d\uff0c\u5b9e\u73b0\u4e86\u81ea\u4e3b\u51b3\u7b56\u4e0e\u6267\u884c\u7684\u5173\u952e\u8de8\u8d8a\uff0c\u4e3a\u8425\u9500\u6570\u667a\u5316\u53d8\u9769\u6309\u4e0b\u52a0\u901f\u952e\u3002<\/p>\n

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\u660e\u7565\u79d1\u6280\u521b\u59cb\u4eba\u3001CEO\u517cCTO\u5434\u660e\u8f89<\/strong>\u00a0\u5728\u4e3b\u65e8\u6f14\u8bb2\u300aFrom Generative Marketing to Agentic Marketing\u300b\u4e2d<\/span>\u9996\u6b21\u7cfb\u7edf\u6027\u89e3\u8bfbAgentic Marketing\uff08\u4ee3\u7406\u5f0f\u8425\u9500\uff09\u6280\u672f\u65b9\u5411\u4e0e\u660e\u7565\u79d1\u6280\u6700\u65b0\u6210\u679c\u3002<\/span><\/strong><\/span>\u4ed6<\/span>\u6307\u51fa\uff0c\u201cAgentic Marketing\u662f\u57fa\u4e8eAgentic AI\uff08\u4ee3\u7406\u5f0fAI\uff09\u7684\u8425\u9500\u65b0\u5f62\u6001\uff0c\u6838\u5fc3\u662f\u901a\u8fc7\u6784\u5efa\u5404\u89d2\u8272\u7684AI\u4ee3\u7406\uff0c\u91cd\u5851\u8425\u9500\u884c\u4e1a\u7684\u751f\u4ea7\u5173\u7cfb\u4e0e\u8fd0\u4f5c\u6a21\u5f0f\u3002\u201d<\/p>\n

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\u96f6\u58f9\u8d30\u53c1\u79d1\u6280\u521b\u59cb\u4eba\u3001CEO\u5f20\u6d69\u7136<\/strong>\u00a0\u4ecb\u7ecd\u5229\u7528DeepMiner\u6784\u5efa\u4ece\u6d1e\u5bdf\u5230\u5206\u53d1\u7684AI\u5168\u94fe\u8def\u5de5\u4f5c\u6d41\uff0c\u5b9e\u73b0\u5185\u5bb9\u667a\u80fd\u5316\u751f\u4ea7\u3002<\/p>\n<\/section>\n

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bbk!\u4f20\u64ad\u96c6\u56e2\u521b\u59cb\u4eba&CEO\u4e8e\u73ae\u9e9f<\/strong>\u00a0\u5c55\u793a\u501f\u52a9DeepMiner\u5f00\u5c55\u7cbe\u51c6\u79cd\u8349\u8425\u9500\u5b9e\u8df5\u3002<\/p>\n<\/section>\n

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bbk!\u4f20\u64ad\u96c6\u56e2\u521b\u59cb\u4eba&CEO\u4e8e\u73ae\u9e9f<\/p>\n<\/section>\n

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\u6b22\u745e\u4e16\u7eaaCOO\u8bb8\u5dcd\u5dcd<\/strong>\u00a0\u5219\u5206\u4eab\u4e86\u5229\u7528DeepMiner\u4f18\u5316\u77ed\u5267\u8425\u9500\u4e0e\u827a\u4eba\u7ecf\u7eaa\u4e1a\u52a1\uff0c\u5b9e\u73b0\u7206\u6b3e\u5b75\u5316\u4e0e\u9009\u89d2\u6548\u7387\u7684\u53cc\u91cd\u63d0\u5347\u3002<\/p>\n<\/section>\n

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\u00a0\u6c47\u805a\u5168\u7403\u524d\u6cbf\u7ecf\u9a8c<\/span>\u00a0<\/span><\/strong><\/span>\u00a0<\/span><\/strong><\/p>\n<\/section>\n<\/section>\n

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WPP Media China CSO Dennis Potgraven\u00a0<\/strong>\u5206\u4eab \u201c2026 \u5e74\u4e94\u5927 AI \u9a71\u52a8\u5236\u80dc\u7b56\u7565\u201d\uff0c\u4ece\u76c8\u5229\u589e\u957f\u3001\u54c1\u724c\u5efa\u8bbe\u7b49\u7ef4\u5ea6\u63d0\u4f9b\u524d\u77bb\u6307\u5f15\u3002<\/p>\n<\/section>\n

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WPP Media China CSO Dennis Potgraven<\/p>\n<\/section>\n

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\u79d1\u8482\u4e2d\u56fd\u5f69\u9999\u54c1\u7c7b\u5e02\u573a\u4e0e\u7535\u5546\u603b\u7ecf\u7406 Eymeric Monange<\/strong>\u00a0 \u5e26\u6765 \u201c\u53cc\u6838\u9a71\u52a8\uff0c\u8d62\u5360\u9999\u6c1b\u84dd\u6d77\u201d \u7684\u5b9e\u8df5\u6848\u4f8b\uff0c\u7ed3\u5408 AI \u6355\u6349\u6d88\u8d39\u8005\u60c5\u611f\u9700\u6c42\uff0c\u56f4\u7ed5\u793c\u7269\u573a\u666f\u3001\u8eab\u4efd\u8ba4\u540c\u7b49\u65b9\u5411\u6df1\u5316\u54c1\u724c\u8054\u7ed3\u3002<\/p>\n<\/section>\n

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\u79d1\u8482\u4e2d\u56fd\u5f69\u9999\u54c1\u7c7b\u5e02\u573a\u4e0e\u7535\u5546\u603b\u7ecf\u7406 Eymeric Monange<\/p>\n<\/section>\n

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\u5728\u201c\u51b3\u80dc\uff1aAI\u9a71\u52a8\u4e0b\u7684\u5373\u65f6\u96f6\u552e\u4e0e\u573a\u666f\u9769\u547d\u201d \u5bf9\u8bdd\u73af\u8282\u4e2d\uff0c\u54c1\u724c\u8425\u9500\u4e0e\u6570\u5b57\u5316\u4e13\u5bb6\u3001\u54a8\u8be2\u516c\u53f8\u521b\u59cb\u4eba\u3001\u7f8e\u56e2\u300a\u573a\u666f\u8425\u9500\u77e5\u884c\u5f55\u300b\u4e3b\u7b14 Alence \u5b50\u6eaa\uff0c\u201c\u7ea6\u7ff0\u5565\u90fd\u61c2\u201d\u5546\u4e1a\u81ea\u5a92\u4f53\u4e3b\u7406\u4eba\u7ea6\u7ff0\uff0c\u8fc8\u97ec MTC \u521b\u59cb\u4eba\u3001NAN beauty \u54c1\u724c\u5408\u4f19\u4eba\u53e4\u8fc8\u00a0<\/strong>\u63a2\u8ba8 AI \u5bf9\u4f9b\u9700\u5339\u914d\u4e0e\u8d27\u67b6\u8d44\u6e90\u7684\u8d4b\u80fd\u4f5c\u7528\u3002<\/p>\n<\/section>\n

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\u534e\u4e3a\u9cb8\u9e3f\u52a8\u80fd\u7814\u7a76\u9662 Gary Fang<\/p>\n<\/section>\n

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2025\u8425\u9500\u79d1\u5b66\u5927\u4f1a\u73b0\u573a<\/p>\n<\/section>\n<\/section>\n<\/section>\n<\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"

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